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GoHighLevel vs Vendasta | Which is Best for CRM and Sales Automation?

When it comes to managing customer relationships and improving sales for small and medium businesses, two popular platforms are GoHighLevel and Vendasta. They offer tools that help businesses work better and grow. But what makes them different is how they approach helping their clients. As someone who has personally used both of these platforms, I believe I am the best person to answer the question “GoHighLevel vs Vendasta.”

If you own a marketing agency and are looking for software to support your work, you probably have many options to choose from, which can be overwhelming. Many software companies seem to offer similar things, so it’s essential to focus on what you want to achieve with your business and which software can help you do that.

In this review, I’ll share my experiences with both GoHighLevel and Vendasta, as I use products from both companies. The software and technology I use have played a significant role in making positive changes in my agency.

Remember, tools are essential, but they aren’t everything. The software you use shapes what your business can do and achieve. So, let’s take a closer look at the strengths and advantages of GoHighLevel and Vendasta to help you decide which one is the best fit for your business needs. By the end of this review, you’ll have a better idea of which CRM and Sales Automation platform can help your business succeed and grow. Let’s get started!

Key Points:

GoHighLevel and Vendasta are all-in-one marketing software that can help businesses generate leads and boost sales.

Vendasta is a revolutionary AI-powered platform that enables you to market, sell, bill, and fulfill services at scale.

GoHighLevel provides features like CRM and pipeline management, a detailed client dashboard, reputation management, a built-in calendar, and a funnel builder.

Vendasta offers a range of pricing plans, starting from the “Free” plan with basic features, while the “Essentials,” “Professional,” and “Premium” plans provide more advanced capabilities at varying monthly costs.

GoHighLevel has pricing plans including Agency Starter Account ($97/month), Agency Unlimited Account ($297/month), and a White-Label Mobile App + Custom Zap Upgrade ($497).

The Vendasta Marketplace opens doors to new revenue streams, enabling you to expand your service offering and earn recurring revenue with healthy margins by reselling third-party software and services.

By signing up through our affiliate link, you can enjoy an exclusive 20% discount on Vendasta. Don’t miss this opportunity to save on your subscription!

If you sign up for GoHighLevel through our affiliate link, you’ll receive bonuses worth $4,997. These bonuses include free GoHighLevel training, dozens of GoHighLevel snapshots that you can import to your GoHighLevel account with just a click, and one month of expert assistance, all at no additional cost.
Key Points: GoHighLevel vs Vendasta

What is GoHighLevel?

GoHighLevel is an exceptional all-in-one marketing and automation platform meticulously designed to streamline and optimize business operations. Within its comprehensive suite of tools and features, you’ll find an array of functionalities such as customer relationship management (CRM), email and SMS marketing, funnel building, appointment scheduling, website creation, and more. By consolidating multiple functions into a single platform, GoHighLevel aims to simplify the complexities of digital marketing, empowering businesses to efficiently manage and automate their marketing campaigns, track leads, engage with customers, and improve overall efficiency.

Picture this: You have a business, and your goal is to promote it and reach more customers. Well, GoHighLevel is like having a magical toolbox that caters to all your marketing needs. Inside this toolbox, you’ll discover various powerful tools, such as a customer organizer, a messaging system, a platform to create attractive websites, and even a scheduler for appointments. Instead of using many different tools separately, GoHighLevel brings everything together in one place, making it significantly easier for you to handle your marketing tasks. You can effortlessly send emails and text messages to your customers, build online forms and sales funnels, and seamlessly keep track of your leads – all within this comprehensive platform.

If you want to know more about GoHighLevel and how it can help with your marketing, you can read a detailed article called “What is GoHighLevel?” It explains everything in more depth and shows you how this amazing platform can completely transform your marketing strategies.

What is Vendasta?

Vendasta is a game-changing platform powered by AI that empowers you to market, sell, bill, and fulfill services at scale. With its AI-generated prospecting emails, you can drive more leads by tailoring messages to your prospects’ individual needs. Efficiently manage multitudes of reviews while maintaining a personal touch, and create customized social media campaigns for your clients using AI technology. Enhance your clients’ online profiles with AI-generated content tailored to their specific business requirements.

The Vendasta Marketplace opens doors to new revenue streams, enabling you to expand your service offering and earn recurring revenue with healthy margins by reselling third-party software and services. It provides the perfect opportunity to up-sell and cross-sell, allowing you to maximize revenue from your existing clients. With Vendasta, you can confidently say “yes” to all client requests, ensuring your agency is equipped to meet their diverse needs.

Vendasta is designed with you in mind, catering to a range of industries and agency types. Whether you’re a web agency looking to transition from one-off projects to sustainable monthly recurring revenue or an SEO, social media, advertising, creative, or MSP & VAR agency, Vendasta has the tools and features to supercharge your business. Embrace the future of marketing and agency management with Vendasta’s AI-powered capabilities and build a thriving business that delivers exceptional results for your clients.

Comparison Table: GoHighLevel vs Vendasta

Sell Physical Products
A/B Testing
Freemium Offering
Unlimited Team Members
12 Month Contract
Invoice and BillingWith stripe and Paypal
Onboarding✓ Free OnboardingPaid Onboarding
Free Plan 



12-month contract

12-month contract

12-month contract

Starting at $3,099/month
12-month contract

Pros and Cons: GoHighLevel vs Vendasta

Vendasta Pros:

User-friendly Interface: Vendasta offers a user-friendly platform with intuitive tools, making it easy for users to navigate and find what they need efficiently.

Reputation Management: The platform’s Reputation Management feature is a valuable asset for businesses, helping them build and maintain a positive online image by monitoring and responding to reviews and customer feedback.

Social Media Marketing: Vendasta provides robust Social Media Marketing tools that enable effective management across multiple platforms, streamlining social media efforts and enhancing brand presence.

Local Listing Optimization: With Vendasta, businesses can improve their visibility in local search results through Local Listing Optimization, increasing their chances of being found by local customers.

CRM Functionality: The platform’s CRM (Customer Relationship Management) system facilitates efficient customer relationship management and sales processes, helping businesses stay organized and responsive to customer needs.

Vendasta Cons:

Pricing: Some users may find Vendasta’s pricing to be higher compared to some competitors in the market, making it less budget-friendly for smaller businesses or agencies with tight budgets.

Limited Integrations: While Vendasta offers various integrations, it may have limitations with certain third-party tools or platforms, which could be a drawback for businesses heavily reliant on specific tools.

Extensive Functionality: Due to its extensive range of features, some users may find it challenging to fully utilize Vendasta’s functionalities, especially those who only require basic marketing and automation tools.

GoHighLevel Pros:

Templates: GoHighLevel offers a wide range of pre-designed templates, making it quick and easy to create landing pages, funnels, and other marketing materials.

14-day Free Trial: Users can explore GoHighLevel’s features and capabilities without commitment, thanks to the generous 14-day free trial period. Which can be extended to 42 days using this instruction.

Mobile App: With a dedicated mobile app, users can manage their marketing campaigns and customer interactions on the go, providing greater flexibility and convenience.

Call Tracking: GoHighLevel includes call tracking functionality, allowing businesses to monitor and analyze phone calls, and helping to optimize marketing strategies.

Real-time Analytics: The platform provides real-time analytics and reporting, giving users valuable insights into the performance of their marketing campaigns and customer interactions.

Generous Affiliate Program: GoHighLevel offers an attractive affiliate program, rewarding users with a 40% commission for referring new customers to the platform.

Reputation Management: GoHighLevel incorporates reputation management tools, enabling businesses to monitor and manage online reviews and feedback to maintain a positive online image.

GoHighLevel Cons: 

Suited Mainly for Marketers and Agencies: GoHighLevel’s primary focus is on marketers and agencies, which may limit its appeal to businesses in other industries seeking similar tools and features.

Where is GoHighLevel better than Vendasta?

GoHighLevel excels over Vendasta in various aspects. Its user-friendly interface and tools make it easier to navigate and use. The inclusion of call tracking allows businesses to monitor phone interactions with customers, leading to more effective marketing strategies. Moreover, GoHighLevel’s reputation management features help businesses manage online reviews and maintain a positive image. The platform also offers a wide range of pre-designed templates, simplifying the creation of marketing materials. However, it’s essential to note that GoHighLevel primarily targets marketers and agencies, which might limit its appeal to businesses in other industries seeking similar tools and features. It’s important to recognize that GoHighLevel’s primary focus is on marketers and agencies. 

Where is Vendasta better than GoHighLevel?

Vendasta holds certain advantages over GoHighLevel, making it a preferred choice for specific business needs. Firstly, Vendasta’s diverse marketplace and reselling platform offer businesses the opportunity to expand their service offerings and earn recurring revenue by reselling third-party software and services. This extensive marketplace opens doors to sell to new clients and enables up-selling and cross-selling opportunities, making it an appealing option for agencies seeking to diversify their revenue streams.

Additionally, Vendasta’s focus on reputation management and local listing optimization provides businesses with effective tools to enhance their online presence and visibility in local search results, which can be particularly beneficial for those looking to improve their online image and attract local customers. Furthermore, Vendasta’s flexibility and ability to accommodate various agency types, including web agencies, SEO agencies, social media agencies, and more, make it a versatile platform suitable for a wide range of industries. These strengths position Vendasta as a strong choice for businesses looking to expand their offerings, improve their online reputation, and cater to diverse agency needs.

Price Comparison: GoHighLevel vs Vendasta

GoHighLevel provides a range of pricing options, starting with the Basic plan at $97 per month, which offers essential features. The Unlimited plan at $297 per month expands upon the Basic plan with advanced features and integrations. The Agency plan at $497 per month is tailored for agencies, offering white-labeling and client management features. GoHighLevel offers a 14-day free trial, which can be extended to a 42-day trial by following specific instructions provided in this article on Gohighlevel extended trial. This extended trial period allows users to explore the features and functionalities of GoHighLevel in more depth before committing to a paid plan.

Vendasta offers a range of pricing plans designed to cater to various business needs and goals. The first option is the “Free” plan, which allows users to get started with Vendasta’s marketing, selling, billing, and fulfillment capabilities without any cost.

For those looking for more advanced features, the “Essentials” plan is available at $359 per month with a 12-month contract and an additional $500 onboarding fee. This plan provides integrated payment processing, sales intelligence tools, and weekly training workshops, making it ideal for startup agencies.

The “Professional” plan, priced at $749 per month with a 12-month contract and a $750 onboarding fee, offers white-label software for clients and helps scale a team’s marketing, selling, billing, and fulfillment capabilities.

For businesses with multiple locations and more demanding needs, the “Premium” plan is available at $1,579 per month with a 12-month contract and a $1,000 onboarding fee. This plan offers powerful features and an end-to-end commerce platform for enhanced efficiency.

For those requiring a more customized solution, Vendasta’s “Custom” plan starts at $3,099 per month with a 12-month contract, with onboarding fees to be discussed upon contact.

Each plan provides unique benefits and features, catering to different business sizes and requirements. 


In conclusion, the comparison between GoHighLevel vs Vendasta reveals distinct strengths and limitations for each platform. Vendasta boasts a vast array of products that can be resold under your brand, while GoHighLevel offers complete whitelabeling, enabling you to sell the platform under your preferred branding and pricing. While Vendasta has a free plan, its functionality is limited, and its pricing tends to be higher than GoHighLevel. Vendasta requires a 12-month contract commitment, whereas GoHighLevel provides the flexibility of signing up for just one month. Notably, Vendasta supports the sale of physical products, which is not available on GoHighLevel. Additionally, GoHighLevel offers free onboarding, while Vendasta charges a minimum of $500 for onboarding services. I hope my article will help you make the best choice for “GoHighLevel vs Vendasta”.


  1. […] If you’re looking for a user-friendly marketing platform, both Vendasta and GoHighLevel are top choices. However, for a straightforward and customizable solution, many businesses are turning to GoHighLevel. It offers easy-to-use tools for marketing, lead generation, and staying connected with customers. Plus, it lets businesses add their own branding. With its simplicity and adaptability, GoHighLevel is a strong contender and a great alternative to Vendasta. If you’re looking for detailed comparison then you must read my comparison article on “Gohighlevel vs Vendasta”. […]

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